I have three jobs. I am a senior vice-president at Lois Paul & Partners, a PR agency in Boston and Austin focused on high-tech, life sciences and clean tech. I lead our evolution as an agency based on how the social web is changing marketing and communications.
My other two jobs are being a great father and a great husband. These are equally as challenging, but undoubtedly more rewarding.
This blog is meant to capture my experiences, opinions and observations at the intersection of all three jobs. The opinions expressed here do not necessarily represent those of my employer (well, one of them anyways, LP&P).
You also can follow me on Twitter, FriendFeed and Facebook.
Some interesting data on Twitter CTR from @danzarella on Jan 26
How to Establish "Verified Brand" Status for Google+ Pages on Nov 15
Facebook engagement comes from storytelling and stories are visual on Nov 08
A secret to being human: Embrace social media parodies on Oct 25
When Clear and Simple Messaging Works (#kindlefire) on Sep 28
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