Siobhan Bulfin is a marketing and communications advisor specialising in online, social media and PR. Past clients include: Americas Cup Management, Valencia, ACC and The University of Auckland. Siobhan is also the founder of Marketing Now! conferences and events and established the NZ Social Media Network. Siobhan is particularly passionate about social media for social good. And when not immersed in Social Media, she teaches yoga and pilates, flys planes, travels, reads, runs or is on the water.