I head up the global 360° Digital Influence team - Ogilvy PR’s global digital practice designed to manage brands in an era when anyone can be an influencer and we are all influenced in new ways. It connects our brand-building PR expertise with a word of mouth marketing discipline. Our team of Digital Influence Strategists integrates the power of social media – social networks, blogs, Web 2.0 applications - with digital marketing to produce measureable results.