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sighnpen says...

2)サービス概要
Tinker は、Twitter に存在する「つぶやき」をイベントやニュースなどのテーマ毎に整理し、ひとつの流れとして、閲覧することができるサービスです。イベントの作成者は、イベントに関連するキーワードを自由に設定する事ができます。また、同時に必要に応じて品性に欠ける単語の含まれるつぶやきや、特定のイベントにおいて相応しくないと思われる単語を個別に設定する事ができるため、非常に柔軟につぶやきの流れをまとめる事ができます。

 

Filed under: twitter

chrisrutz says...

Filed under: Twitter

joshuaseek says...

Lifehacker has a list of the 61 free apps they're most thankful for.    

I am thankful for three apps/websites lately:

Twitter: Quick communication with anyone. I've made new friends
through Twitter and kept in touch with old ones.


Google Reader: I go through Google Reader several times a day. It's
quick, clean, and allows me to find more information than I ever could
if I was just randomly browsing. I LOVE Google Reader.


Wikipedia: I recently went back to school. I don't know how I did it
before Wikipedia. The website allows me to get a brief overview of a
topic and jump off to different resources from there. It has saved me
a lot of time over the past few months.

What app/website are you thankful for?

Filed under: Twitter

mmoorejones says...

draft_lens6980442module57172452photo_1252899967twitter.jpg

Recently there has been a storm online over Nielsen's research into who is driving Twitter's growth. You can find the report Here. After looking through reader's comments of the report, which consisted of adults making wild guesses and assumptions as to the reasons, and teenager's themselves offering insight, I have decided to report my first-hand experience. My statements are based upon what I hear every day from teenagers of all ages (12-19 year olds) about Twitter. It is likely there are geographic differences as to why teenagers don't use Twitter, so bear in mind my statements are based mainly upon teenagers in New Zealand.

 


I believe the most obvious and most important reason as to why teenagers don't use Twitter is for the reason that they are not trying to build a presence online - they are merely wanting a service that allows them to communicate with people in their lives. Whereas Facebook, Bebo, and MySpace are based around your friends, Twitter is based upon you having the largest presence online. Teenagers do not care how many people their actions online reach, only that it reaches their friends. Privacy is more important to teenagers than any other generation (even if they do not realise it), and Twitter offers less privacy than any other social networking site. Some parents have banned their children from using Twitter, citing that letting anyone in the world know "what you are doing" is potentially dangerous.

 

Twitter is set up to allow you to share with anyone who wants to listen, and for you to listen to anyone that is willing to share. While adults want to hear from experts or professionals in certain fields that they do not know personally, teenagers only want to hear from their friends. The only exception to this is that teenagers do want to hear from celebrities in their areas of interest, but they have managed to find other sources such as newspapers or gossip websites.

 

Twitter is the world leader in live search. Whatever you want to hear about, whether it be elections or music, Twitter lets you search in real-time what people are saying on the subject through Twitter. The older generation may find this incredibly useful for a number of reasons (which I will not try to guess), but quite frankly this is boring to teenagers. If they want information on a subject, there is google. Live search is of no advantage to them, and it may even be a disadvantage. Google offers information on their desired topic in an order of relevance, where Twitter offers information in order of most recent to least recent. When searching for a topic, teenagers want relevance above almost everything else.

 

Social networking sites such as Facebook, Bebo, and MySpace are feature-rich. They offer more than just status updates and live search. When on a computer, teenagers want features above simplicity. Simple is boring. On Facebook they can comment on photos, view videos, play games through applications, and instant message. Customization is also a huge factor in which social networking site teenagers use, which is an attribute as to why Bebo is so popular amongst teenagers in New Zealand. Apart from background image and colour sch eme, Twitter offers next to no customization options.

 

Whereas adults might use Facebook or Twitter through mobile web, very few teenagers use mobile internet because they can wait a few hours until they are home (most of the time when they are out they are with friends anyway), and then access the full features , which aren't available through the mobile web. There is also the cost issue of mobile data which in New Zealand is still relatively expensive. However, every single teenager I know text messages every day. Twitter can be used through text messaging, and I believe teenagers will be drawn to Twitter if enough people in a group of friends start using the text messaging service. Being able to text message a large group of friends for the cost of one text, and recieve these texts from your friends for free, is highly appealing. The problem is that nearly all teenagers do not know this service exists. Most people only realise this service exists once they are a member of Twitter, and because next to no teenagers are on Twitter, it is almost non-existent. If Twitter spent money on raising awareness of this service, teenagers would flock to Twitter in no time.

 

Twitter is more than capable of attracting teenagers. It just needs to realise teenagers do not desire the same service as adults. With adjustments, additions, and money spent on advertising to raise awareness, teenagers could quite easily soon be driving Twitter's growth. Since next to no teenagers are on Twitter currently, what does Twitter have to lose? Would love to hear your thoughts on this..

 

 

 

Michael Moore-Jones @mmoorejones

square_tiny_pza_sa

Filed under: twitter

Lee says...

So you've got a business, you're on Twitter and you're auto adding people based on keyword searches in the hope that they will follow back.  Some do, some don't.  When they follow back you hit their DM inbox with a link to your product/service and you can tweet all day about your awesome things, right into their stream.  Perfect, right?

WRONG

Sure it's very low cost and due to low cost if it only works occasionally that's fine and dandy but you could and should be doing much better.  I'll ask you one simple question: What happens to spam if it ends up in your inbox?  You delete it, am I right?  I know I'm right.  The same thing happens with tweets but users are also blocking these days and enough bocks can lead to exclusion from search and in some cases an account suspension.  Great plan.  How's that working out for you?

So what's the right way?

Successful marketing is about communication so that's what you have to do.  Keyword searching is still a good place to start and with tools like Twitterfall you can even refine your search to a geographic location.  So let's say you fix thingies in London and you've set up a search that will highlight people with broken thingies in the London area, that's a perfect start but what next?  Simple, when someone in London has a broken thingy you can respond by letting them know who you are and how you can help.  It's always good to strike up a little bit of a conversation and show that a) you're human and b) that you have the knowledge to help them out.  Once you've done that they will probably ask you for more details on your service.  That's the trick, making them ask you!

So you've made a new customer and they are happy with what you've done.  They will probably now follow you on Twitter and because you made them happy they are going to tell other people.  By engaging with that person you have just extended your potential reach to everyone they know too.

Building a fanbase

So you're getting followers and making new business left right and centre.  Good work but you can still do more and expand further on this.  Now that you're building a fanbase you can start publishing information to your feed that they will find useful and informative...  No, I don't mean spamming them with links to your products but you can inform them of any special offers and/or promotions and depending on your demographic link them to things they will want to see or read.  Now would also be a good time to start a blog if you don't have one.  If you're a local business, people like to know how and what you're doing.  If you're investing into their community or taking part in something fun in the area, that's exactly the sort of thing they will want to read about.  Publishing your blog posts (once is usually enough) to your Twitter feed keeps them in touch with you on a more personal level.

Blogging is easy these days and with sites like Posterous (what I'm using right now) it's as simple as sending an email.

Just the basics

Those are just a few basic tips on how to push your business or service on Twitter but there is still more that you can do but that all comes down to your own entrepreneurial spirit and creative mind.  There are many more social media tools out there that can help you out and Twitter is a good place to be looking for them.  The most important part (and I've said this so many times before) is engagement.  Make friends with people and talk to them!  One human being to another... Just like we used to do but digitally.

Of course there are automation tools out there that can make your life easier but you're talking to human beings (mostly) and they like to know that you are one too.  If your information stream is purely robotic people will soon lose interest.

If you're looking into promoting your business on Twitter, I hope this information is of some use to me.  Feel free to comment on the post or shout at me on Twitter ( @LStacey ), I'm always happy to help if there's anything you don't quite understand or if you're struggling to make it work.

Happy Tweeting!

Original article at leestacey.com:
http://leestacey.com/marketing-on-twitter-so-many-still-getting-it

Lee Stacey

Filed under: twitter

via @equevedo

Filed under: twitter

geopdx says...

This word cloud was generated from the bios of my twitter friends. Follow the link below the quote to make your own version

Filed under: Twitter

alexbowyer says...

So I wrote this post about how Twitter's new retweet design is broken and offering a different suggestion of how they should have redesigned their retweet interface. Dave Winer (inventor of RSS and prominent blogger) wrote about the subject on scripting.com, and recommended people read my post! Wow. Now, I've just checked Google, and when you search on "twitter retweet design" my post comes up first, above the post by Evan Williams, founder of Twitter about why they designed it the way they did.

If that's not an endorsement of what I wrote I don't know what is! Now, at the risk of stroking my ego too much, I will stop. But it's nice to enjoy a moment of Internet "fame".

Filed under: twitter

Check out our latest and greatest t-shirt: "America's Most Tweeted."  You can get this sweet "tweet-shirt" for $15 at http://www.doschicostees.com/america-s-most-tweeted.html But whatever you do, don't let John Walsh see you wearing it!

Filed under: twitter

Check out our latest and greatest t-shirt: "America's Most Tweeted."  You can get this sweet "tweet-shirt" for $15 at http://www.doschicostees.com/america-s-most-tweeted.html But whatever you do, don't let John Walsh see you wearing it!

Filed under: twitter