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Guillaume says...

Petite révolution chez Linkedin, en tout cas sur mon compte.
J'ai reçu aujourd'hui un message provenant de Linkedin Partners, me vantant les mérites de Mercedes. En ce qui me concerne, il s'agit de la première fois que je reçois un message de partenaires dans ma mailbox Linkedin. Le message n'est bizarrement pas cliquable depuis la home, mais accessible uniquement depuis la boîte aux lettres.
J'ai bien sûr cliqué pour voir. Pas de message standard, mais une redirection automatique vers une page aux couleurs de Mercedes. Copie d'écran ci-dessus.
Suite à cela, plusieurs réflexions me viennent à l'esprit :

  • Je suis pratiquement sûr de ne pas être opt-in chez Linkedin. Pourquoi dans ce cas ai-je reçu ce mail ?
  • Aucune possibilité de désabonnement sur la page Mercedes. Dois-je le considérer comme du spam ?
  • Le système n'est pas très au point : j'ai reçu le mail en double.

Pour moi, Linkedin joue ici avec le feu. Il serait dommage de griller une belle réputation de sérieux par de futures campagnes de mails non-sollicités. Gardons-nous de juger hâtivement, il s'agit peut-être d'un bug... Je croise les doigts.

Filed under: pub

Ketto by Bonobo  
(download)

Simon Green, alias Bonobo, est à n’en pas douter un des piliers de Ninja Tune et je dois bien l’avouer, un de mes artistes préférés…On commence avec le titre Ketto sorti sur son troisième opus Days to Come.

Ne ratez pas les posts de cette semaine, cet artiste est tout simplement génial…y compris pour la synchro !

Synchro :

Publicité TV Citroën C4 Picasso !

Filed under: Pub

Nicolas says...

A défaut de le respecter, la pub s’adapte à son environnement. Allumez la télé pendant un programme pour enfants et vous verrez rapidement des pubs pour des poupées et des jeux de voitures. Rallumez pendant un grand prix de Formule 1, vous aurez encore des poupées et des voitures, mais en plus grand format.

Cette vieille méthode qui consiste à deviner qui est devant l’écran pour décider quel type de pub envoyer, c’est tout de même dépassé. Avec Internet, la pub a des espions cachés sous votre clavier. Tapez ‘Grippe A’ dans Google et vous verrez apparaître des "liens commerciaux" pour des vendeurs de masques et des journaux, bref, tous ces gens qui prospèrent sur vos peurs ;o)

Regardez un clip de Céline Dion sur YouTube et vous aurez droit à une pub pour des prothèses auditives. Non, vraiment, c’est bien foutu !

Cela s’appelle la "publicité contextuelle". Le système a été popularisé par Google, qui a d’abord proposé à ses clients d’acheter des mots-clés afin que des liens vers leurs sites s’affichent lors d’une recherche. Tapez "voiture" dans Google et vous verrez que ce mot a été acheté par plusieurs grands manufacturiers. Qui en revanche n’ont pas acheté le mot "épave".

Sont arrivés ensuite les encarts de pub qui changent en fonction du sujet de la page sur laquelle ils se trouvent. C’est notamment ce que nous utilisons chez Citizenside.

Plus gonflé encore : la pub s’infiltre même dans les boîtes mail. Ainsi, ce message parlant de futures vacances au Brésil et notamment à Bahia se voit gratifier d’annonces pour des agences de voyage et d’investissement au Brésil, ainsi que pour un hôtel à Bahia.

Certes, parfois, la pub contextuelle donne des résultats moins heureux. Comme lorsque cet article mentionne les crises cardiaques liées à l’absorption de café et que la pub à côté claironne : "Allez, prenez-en une deuxième tasse !"

Photo : Flickr / Leo Reynold

Filed under: pub

mspixieears says...

Having a lot of trouble in the sleep department, sigh.

First dream inspired by Twitter. Dear god.

Real life background: a friend posted on Twitter that she was annoyed about not being invited to some function I was supposedly at. This bothered me, as I would never not invite someone unintentionally and I was pretty sure she was out of town at the time, or unable to attend.

Dream: She began to send me abusive e-mails and direct messages, so I had to block her. I called her ex-boyfriend with whom I am friends, and he was pretty shocked. We agreed to meet up at a pub and have a drink.

I was driving in some imaginary part of Melbourne and parked on an unfamiliar street. There were people hanging outside, but they were friendly and not threatening. I walked to a pub I'd never been to. There were beautiful women purring in gorgeous foreign accents, and they told me to leave after my one drink. Feeling deflated, I began to leave, and saw my workmate Stu there. I couldn't believe we had bumped into each other. He was very drunk and vague.

I left and a family friend picked me up by car. He was driving the wrong way to my car, and I told him so, and he turned around and drove me to my car.

I was staying at some strange place. It reminded me of the old Olympic Village houses in Heidelberg. Stu was in the frontyard, with smashed longnecks of VB beer. A man was yelling at him to go away and I stepped in to defend him.

 

Filed under: pub

imstillalive says...

Hey. Bradley here, inside Young and Jackson, which is located at the corner of Flinders Street and Swanston Street.

If there are more of you, survivors, out there. Please contact me via imstillalivehelpme@gmail.com

Its been 5 days since the first attack happened in Melbourne. I spent the last few days trying to stay alive in this madness, I fortunately managed to go from my apartment all the way to the pub where I met a few more other survivors. Thank god, we had little to none drama and trouble from those things. I think, we need put a label on those things. We can't keep calling them 'things' all the time. Samuel, the little boy, he is about 5, suggested we call them : Brodies. Thats BROken boDIES. Man, how smart is that boy?.. I feel a need to help him and his sister out of this. Their parents got attacked and they managed to get away from all that. Smaller kids, smaller body, faster stamina. His sister, Danielle is 10.I can see the amount of strength and maturity in her in handling this situation. Helping her brother understand everything when she , herself doesn't even understand anything. None of us understands what is going on...

There's Erik Vasya, 30 . Outside here, he probably could snap your head in two. Not that he has huge ass muscles although he does have a decent arm. He just has that look , like you know, he has been through tough times. If this was a movie, He'd be the hero. But here, in the pub, though strong and tough, he looks broken. I feel like like he wants to talk to me but I don't know... Maybe not yet. We're all to busy being attentive to have talks.

Roy Reid and Jaime Stone are the loving gay couple. From what I know, they've been together since they were 15. They came to Melbourne a week ago to celebrate their 10 year anniversary but then this happened. I'm sure 10 years together hasn't been easy but you know that they always stick it through( no pun intended ) . Even in this calamity, they still have the hope to carry on. It just brings in so much more hope and joy to all of us in the pub. Knowing no matter what the ordeal is, we all can get through it together.

Then , there's Kate, Joan and Lucas. The two sisters and her beard. Joke. But he doesn't do anything to contribute in anything. Even when we need everyone to be on their toes when we feel a sudden scare. He is there, just blank. His body is present but I have no clue where is mind is. Pisses me off. I would gladly vote him out of this pub if ever there was a need to sacrifice one of us. Kate is the younger sister . She's very quiet. I tried smiling and all she did was look straight at me. I thought she was blind at first... Joan is the one dating the block of wood. I mean, Lucas. She's very bubbly despite the environment we're in. She, like Roy and Jaime seems to understand that life goes on and we need to keep our spirits up.

And then , there's me. You all know me. I'm Bradley. One day I was happily walking home, then I'm here , munching on a pear . Looking at the people in front of me. In another place and another time, I don't think I would have looked at them twice. Well maybe, Kate but .. Never mind.

All I'm saying is I guess there must be a reason why things happen. As bad as it all may seem, we are still all very much alive.

Ps. I did mention there was 8 of us including me. I forgot, the block of w.. Lucas , breathes.

 

Filed under: pub

imstillalive says...

Hey. Its Day 4. I didn't update yesterday cause I had a little problem with 'them'. You'd know that food is running low in my apartment. So I decided I had choices to make. I could either, A) Try to put off eating until I really really am hungry.

                                                         B) Eat and worry about the food problem another day

                                                         C) Go out and get food

Ultimately, I decided to eat what I had left and then go out. I chose B and C. I didn't know how many of those things were out there, and if I put off going out, Their number could be increasing by the minute. I decided that with my trusty hockey stick , Id go and get food.. or if luck would have it, I'd find other survivors.Well, I'd love to tell you I'm back at home, safe and full...But I'm not. I am sadly, not at home. I don't think I'm any safer than I was at home but I am full. Good news. There are other survivors.Better news, Im with them. We are hiding out in Young and Jackson. If you didn't know whats that well, its a pub. Now you're thinking  : 'ohh it shaun of the dead all over again'. It isn't .

Story

I was getting ready to go out , hockey stick in my right hand. My backpack filled with my laptop and other necesary heavy stuff. I peep through my door, checking if any of them were outside. They were. About 4 of them. Thank god I had a pretty decent swing at them. Knocked them right off . I was glad for a moment , but then they got up again. I didnt have much swing space down at the stairs so all I could do was to stab them with the stick. Right through their faces. Bam... They never got up. Lesson learned. Hit them in the face/head. Apparently thats how you 'kill' them. I digress, I was walking as quietly as I could but made my steps quick looking into the shops. Unfortunately for me, most of the shops were either, candy shops, clothing stores or simply electronics. Ergh. At that point, I quickly regretted going out but I was out. And If I went back up, I'd have to starve and perhaps plan another outing to get food . And I wasn't planning on doing this again. So I continued my journey. I cam across a group of them, walking aimlessly . I started running .. but they didn't seem to grasp the notion that they thmeselves could run. So they fumbled along the pathway while I sped off track from my planned route. Which is where, I stumbled upon the pub. I noticed that its doors were covered with chairs and tables. I tried peering into any tiny holes but I couldn't see anything. I knew at that moment that If I didn't find a safe place to hide or keep moving, those things following me back there would eventually find me. Panicking, that was when I noticed a note at the side of the door, It said ' Enter through back. We are inside' .. I figured if those things couldn't run , they might not write either. So this might be other survivors.

And I was right. Here, theres tons of food and beer but there's also a lot more people . More people, less food to go around. And me being the newcomer, I felt like I was intruding their small party. But hey, I'd rather be here than outside or at home , starving. There's about 8 of us here including me. There's a little boy and his sister. There's this ruggedly looking guy, whose name I can't really pronouce, so I just call him Erik. There's a gay couple. There's a pair of sisters and one guy who is dating one of the sisters. Including me, we are a tough bunch . Not really.

Well, another day I am still alive. I'm very thankful.. I'm glad I decided to get out of my house, the least I have food, new people to talk to other than myself and im in a pub in the middle of a warzone with those things. Tomorrow is a brand new day. Today, Im just gonna enjoy the pub . Till the food runs out or there's danger.

Filed under: pub

matty.law says...

A big congratulations to all of the riders who completed the KOTO bike ride on Saturday. 

The sun shone and 145 riders including team Le PUB departed from Ciputra for Ba Vi a leisurely 80km away.

Thousands of dollars will have been raised for this fantastic charity based in Hanoi, Vietnam.

Filed under: PUB

Thanks to @sandnsurf


A man stumbles up to the only other patron in a bar and asks if he could buy him a drink. Why of course, comes the reply.

The first man then asks: Where are you from?

I'm from Ireland, replies the second man.

The first man responds: You don't say, I'm from Ireland too! Let's have another round to Ireland.

Of Course, replies the second man.


Curious, the first man then asks:"Where in Ireland are you from?

Dublin, comes the reply.

I can't believe it, says the first man."I'm from Dublin too! Let's have another drink to Dublin.

Of course, replies the second man.

Curiosity again strikes and the first man asks: What school did you go to?

Saint Mary's, replies the second man. I graduated in 62.

This is unbelievable! the first man says. I went to Saint Mary's and I graduated in '62, too!

About that time in comes one of the regulars and sits down at the bar. What's been going on? he asks the bartender.

Nothing much, replies the bartender. The O'Malley twins are drunk again.

Filed under: pub

Nicolas says...

 

"La gratuité, ça n’existe pas, il y a toujours quelqu’un qui paie", disent certains. De fait, le modèle gratuit le plus courant, c’est celui où les dépenses sont financées par la publicité. Dans les médias, c’est depuis longtemps le cas de la radio ou de la télé. Internet n’a fait que suivre la voie.

 

A la télé ou à la radio, la publicité est normalement assez réglementée. Vous avez déjà vu ces reportages où on floute les noms des marques comme si c’étaient des repris de justice. Et quand vient l’heure de la "page de publicités", on prévient avec un petit intermède visuel et sonore : le "générique de publicité"

 

Sur Internet, on ne s’embarrasse pas avec cette façon de dire "Attention, vous allez être confronté à une pub (branchez votre esprit critique ?)" Non, sur le Web, la pub débarque d’un coup sans prévenir. Pendant longtemps, sa formule préférée a été le "pop up", cette nouvelle page qui s’ouvre dans une petite fenêtre, si possible en plusieurs exemplaires – pour plus de nuisance –, et compte capter votre attention au moins durant le temps qu’il vous faudra pour la faire disparaître. Comme c’était très énervant, se sont développés des systèmes "anti-pop-up", qui les ferment automatiquement. Aujourd’hui, Internet Explorer, Mozilla Firefox et les autres navigateurs Internet en sont équipés d’office.

 

 

Mais cela n’empêche pas certains sites de vous obliger à passer par un écran de pub avant d’accéder à leurs pages (avec tout de même généralement la mention "Cliquez ici pour accéder directement au site"). Parfois, la publicité vient barbouiller le texte que vous êtes en train de lire sans que vous ne puissiez rien faire d’autre qu’attendre. Le concepteur de ces campagnes doit penser que le tout c’est que vous connaissiez la marque qu’il défend, même si celle-ci vous inspire des envies de sévices sur tout le personnel, des agents d’accueil au PDG.

 

D’autres fois encore, la publicité se fait musicale et vous oblige à venir cliquer sur un bouton pour la faire taire. Certains sont assez vicieux pour faire en sorte que ce bouton ne coupe pas le son mais vous emmène sur un site promotionnel de la marque. C’était le cas il y a quelques années des pubs pour Aïwa, une marque de hi-fi dont on n’entend plus parler. Bien fait, tiens !

 

Mais si la pub sur Internet peut être retorse, elle est surtout très maline. On verra comment au prochain épisode.

Filed under: pub

BUGabundo says...

muito à frente

Filed under: PUB