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@journik says...

I'll tell you what I hate. Because hate seems to curry so much favor (let's be honest here, If I were to start this blog post, "I'll tell you what I love," would you still be reading?).

I hate that after a conference, you loose touch with the people you most want to pick their brains of the people whos brains you wanna pick. DOH! (Allow myself to introduce myself... - Powers, Austin, Powers.)

Sure you could email the brilliant and inspiring wizard who gave that keynote address but she will not answer all 47 people who ask the same damn question. And no. NO!. most of these brilliant are NOT so egomaniacal to have an online discussion forum that archives their FAQs.

Un...

til...

NOW!...

(in order of appearance)

If you need inspiration, wisdom, mentorship, or just tips and strategies from the most successful male and female international CEOs, here's your direct access to their minds... so sit back, plug that thing into the gromet at the base of your skull, and learn kung fu from the Original Bad Asses.

ASK @missdestructo - Ask about building a personal brand. How to be the only person everyone thinks about when they need what you do.
Personal Brand Builder. Tweetup Networking Maven. Writer. Entrepreneur. 'Convinced a man at a Tweetup to buy her an expense ring and swear off every other woman (how DID she do it?).'


ASK @jorgeavilam - Ask about building an International Service Based Business and the steam it takes to keep on fighting.
International I.T. CRM, Database, Network Integrator. CEO. Mexican who loves and understands American Business Development. 'Growing an international empire of friends who just happen to also need his professional help.'


ASK @globalpatriot - Ask about being a hardened CEO but still being 100% bending to opportunity, the whispers of the needing, and serendipity.
International "Mother Teresa (but a dude)(I know, GP will probably ask me to change this but I don't know a better way to describe him so until I get the C&D (Cease and Decist order, it stays (don't ask how I know what a C&D order is)))." Gala Fund Raiser Extraordinaire. Doctors Without Borders. Amazing Wine Collection. Battle hardened and softened CEO. 'A man who's presence in a room is enough to reassure.' ... Fan-TASTIC Wine Collection.


ASK @blogbrevity - Ask about how a Mom can cut through the static of social media and Kick Ass in your own passions.
Entrepreneur. PR. Promoter of one of the top nightclub venues on earth. Inspired. Fearless. Or zen embracer of fear. Mom. Cat lover. Not allergic to cat dander. House smells of cat litter. 'A relentless pursuer of life. Just reading a few words that streamed out of her finger tips is enough to give you a fiery charge for the whole week.'

AND

For your health and medical questions, ask my client, JBNI.us' Team of Scientists and Physicians at http://jbni.us/forum

Filed under: mommy-bloggers

@journik says...

Let's face it. Let's be honest here. Let's ________ (insert whatever coloquial expression used to express surrender). Getting a commercial sponsorship to blog is not easy.

Most of us started a blog a while back when we heard that some people actually work from home and make money by selling square inches. "WOW, that's the ticket!" We exclaimed when exclaiming such was still considered hip and fitting to the parlance of our time.

So we went about sweatty palmsing through our first Google Adsense application. Then we spent the next few days on pins and needles excitedly awaiting a response as if to a pregnancy test. (in my case, please replace the former word, "excitedly" with petrifi-ed-ly)

People are like basketballs. You gotta keep on kicking-em till they get in the hole damm-met!

JES! You scream (if you are that one Cuban blogger who accidentally got approved) jumping up and down on your $25 office depot chair at the sight of your Adsense Approval Email and Code.

The following months are not so interesting. You earned twenty-five cents. This, for a click that you made (we will just extend you the courtesy of the word, 'accidentally') accidentally. Three years later, you get your first Google check for $100.25.

What went oh so wrong? Why don't I have the Proctor and Gamble 5 year advertising contract like @Dooce? Or the @apple contract like @ryanblock?

Simple.

You weren't positioned properly. PR companies charge bundles to create positing for their companies. Companies pay these bundles (Wow, for some reason, I just wanna bite that word, "bundle." In anycase...). THIS is how you position yourself.

TOP 5 KEYS TO BLOGGING RICHOCITY

1. Pick a narrow topic you're passionate about.
Make sure you are passionate enough to write DAILY
Make sure you are passionate enough to earn your own haters (they are great for comment content and google visibility.)

2. Target a manufacturer who would LOVE to be POSITIONED in the middle of this topical post.
#1 starts at your core. #2 starts with the end in mind.

3. Search Twitter using my app http://untweeps.com for people tweeting the same topics and complimentary topics
Follow them all. They will each get an email saying YOU followed them. If you're bio is dolled up enough, they will follow you back. The buddy making is all up to you now.

4. Seal content partnerships with these guys from #3. Build alliances.
If you, Sally, jog with a baby stroller daily, find a mommy blogger, Molly, who takes her kids to school daily. Your reader base will be the same but your commerical sponsors will be non conflicting. One gets a stroller sponsorship and the other gets a Ford Fiesta sponsorship.

Guest blog for each other. Guest tweet each other. AND co-link to each other!: For example, Molly would link to Sally's blog under the link term, "light-weight strollers for twins." Sally would link to Molly's blog under term: "fuel efficient cars for single mothers." Guaranteed you'll be on Google's page one for these searches. Next step is to simply use less words to increase target-find likelihood. Eventually, You'll be on page one of Google under "strollers" and "fuel efficient cars." BUT the key here is collaboration.

5. ReTweet Each Other!
Do you realize that it takes NINE to TWENTY tweet or ad impressions before someone clicks!?!?!?!? When I blog and tweet it out, I generally get 80 clicks av. So, I use twaiter.com to schedule that same tweet for 12 days in a row. You do the math, 80x12 should be 960 clicks. BUT NO! After 12 days, I always get about 3,000 clicks. True story. People are like basketballs. You gotta keep on kicking-em till they get in the hole damm-met!

And lemme know about #4. I'll explain if you have questions. @journik me

#6 BONUS: "Francois (an effeminate man born Frank, in Sandusky, OH), come quick, look: Sally's blog is already perfectly color calibrated to our own brand and color identity."

Make sure your blog design is perfectly compatible with your target-sponsor's graphic visual identity. Middle managers in marketing departments of major household brands actually spend their whole day by the water cooler making advertising choices based on these trivial merit factors!

Filed under: mommy-bloggers

David outlines some key things to think about as you develop an outreach or interest program. He knew he had a "talkable" product, but still needed the right word-of-mouth and outreach strategy to move its consumer relationships beyond just "transactions."

I liked this quote:

"There's a gravitational pull, online, toward niche. People congregate around similar interests and affinity. They do."

Filed under: mommy+bloggers

Nails it:
------------------
"It seems like this is a case where a few bad eggs are spoiling the omelet, or however that old saying goes. The problem isn't PR, but bloggers who are working with it in a less-than-sincere way.

Filed under: mommy+bloggers

rufus says...

This is an interesting video and it appears as if males are disappearing. The video concludes that that is is becasue of the chemicals we're producing, but as a male of the canine species, I'd like to posit another theory:

Mommybloggers

Ok, not specifically mommybloggers, but everything they represent. The mommies have all bonded into this huge economic and marketing force that has diverted much of the scientific research dollars on disease and such to things like breasts cancer and away from colon cancer, protate cancer and various other things men die from.

Almost two full generations of men have been emasculated by this "mommyblogging" force into believing men are not really valuable unless they get in touch with their feminine side. Limiting sperm count in college-aged, sex-crazed boys has got to be a good thing, right? Men who have kids should celebrate the fact that they got a girl, and another and another.. even though they really wanted a boy. But, they will never say that for fear of losing the single testicle mommybloggers allow them to keep.

Women really no longer need that many men in society because they can store sperm for generations to use when they are ready. In fact, we can cut down men to half their current population and really not affect our viability as a species.

But, I'm just one puppy and my view of this issue may be colored just a little by my "procedure" that left me a little less manly.

Filed under: mommybloggers