How often do we question the disconnect between the fantasies that are readily consumed and created in a media rich culture?
Is our reality already augmented with notions of perfection, of unrealised expectations?
How often do we question the disconnect between the fantasies that are readily consumed and created in a media rich culture?
Is our reality already augmented with notions of perfection, of unrealised expectations?
How much of this results in an inherent suffering due to the gap of perception of the potential versus the actual experience?
After having successfully learnt Gloria Fuertes' poem Mi escuela, mi escuela, I asked my students to copy the poem as a calligram. I had already read a very good post from Claire Seccombe about calligrams and I wanted to try it out with my students.
You can use calligrams for lots of different activities such as "displaying key words, introducing new vocabulary or including a glossary on a worksheet". For example you write the word "grand" in big letters and the word "petit" in small letters. This way students "visually" remember what the words mean. It could also involve sentences and even a poem, as I did with my Spanish students. I asked them to be creative and think of a shape which reminded them of the poem. Lots of them thought of the peace and love symbol to represent it and others had great ideas too!
What about you? Have used calligrams in lessons? 
Print adverts need to get a message across with a single image and without the recourse of interactivity that we find today on the Internet.
As interactive media expands, attention spans are getting shorter and shorter every day.
For any company trying to get their product or service out in print format, the task is ever more challenging and difficult.
Humorous ads remain one of the few effective ways to engage an audience in a very saturated advertising market. This is an area where the audience is far more receptive and still willing to pay attention.
In this post, we’ve gathered 40 hilarious and really creative ads for your enjoyment…
Which ones did you like best? Know of any other great examples? Please share them below…
Zoo Bucuresti: Love
November 16, 2009 at 08:45 · Filed under Print/Poster
“If you love the Zoo, the Zoo loves you.”
Advertising Agency: Saatchi&Saatchi, Bucharest, Romania
Creative Director: Jorg Riommi
Art Directors: Daniela Nedelschi, Romana Topescu, Alexandru Micu
Photographer: Vitalie Brega
Copywriters: Jorg Riommi, Marius Tianu
Producers: Elena Catanchin, Adrian Codreanu, Monica Garbur
Account Managers: Anca Luca, Liana Petrascu
