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This article originally appeared in the Chicago Tribune, by Beth Finke. Ms Finke illustrates a compelling vision of what it means to be brashly overlooked by our government and it's reluctance to simply fix the functionality of the US currency to make it easier for the visually impaired to use.

(image: rj55.com)

"I'm a published author. I fly around the country with my Seeing Eye dog to promote my books at schools and libraries. I appear at bookstores. I speak at conferences.

When we travel, Hanni – a golden retriever/Labrador cross -– guides me onto a shuttle to the airport. We manage our way through security at O'Hare International Airport, find our way down the jetway to our seats, get to baggage claim when we arrive at the next airport, hail a cab to our destination. I'm proud of my independence.

But you wanna know one thing I always need help with? Paper money. Dollar bills in my wallet are folded every which way to help me remember which is which. Twenties are folded in half, tens down to three-quarter size. Fives get the end folded into a triangle and singles I just leave be. I have to trust cashiers not to cheat me – I ask them to call out each bill as it's placed in my hand, then make them wait as I fold it and put it in my wallet.

Nearly180 countries use print paper money, and the U.S. is the only one that prints bills all the same size and color, no matter how much each bill is worth. Last year a federal appeals court ruled that the U.S. currency system discriminates against blind people. The court decision was not a unanimous one, and some high muckety-mucks weren't exactly happy with the ruling, either. The National Federation of the Blind, for example. NFB strongly opposed the 2002 lawsuit that led to the ruling. It figures that most blind people have found ways to cope with paper currency and say there are other, more pressing needs to address. 

Then-Treasury Secretary Henry M. Paulson testified against it too. He said the blind can function fine using credit cards or electronic scanners to identify different bills, and if that didn't work they could rely on help from others.

The NFB and Paulson do have a point. In the 20-plus years I have been blind, I have never been shortchanged by a cashier. Even Chicago cabdrivers – who have an undeserved reputation for being rude – have been honest with me, correcting me when I've made mistakes and tried to pay them too much.

Still, I feel pretty stupid sometimes when a bill unfolds itself, or gets mangled in my wallet, and I have to ask what money I'm carrying.

Changing the size or shape of U.S. currency wouldn't cost the Treasury much more than the changes it made in 1996 and 2004 to deter counterfeiting. The new system would not necessarily have to use Braille -- an embossed stripe on the $5, two stripes on the $10, that sort of thing would suffice. The American Council of the Blind has suggested distinguishing bills of different amounts by changing their size, adding embossed dots or foil to the paper or using raised ink.

The court case is supposed to pave the way for a future redesign of American paper bills, but the jury (literally) is still out. It's up to the federal government to decide whether to appeal the case to the Supreme Court. Until then, I guess those of us who are blind will have to continue relying on the kindness – and honesty – of strangers.

Beth Finke is the author of "Hanni and Beth: Safe & Sound." 

Filed under: Dollar

American Pride / Brand Manifesto
The Liberty Bill Act is an initiative started by teachers and students at Liberty Middle School, VA, which aims to amend the US currency to include an abridge version of the American constitution on the reverse of every single one Dollar bill: "Imagine seven billion one Dollar bills exchanging hands each day among the six billion people around the world ... the democracy, freedom and goodwill of the Constitution - America’s pride - on every single one." Backed by Congressmen Eric Cantor (R-VA) and endorsed by Ralph Nadar, the Liberty Bill Act is slowly moving its way up the Congressional ladder. Conceptually this act has much merit and we applaud the teachers and students of Liberty Middle School for pursuing their cause and for also gaining such widespread Congressional recognition too - its highly impressive to say the least. But what really makes this initiative interesting is that on many levels the Constitution represents America's 'brand values,' and it also outlines what defines America's 'brand personality.' Therefore, essentially the Constitution is the 'brand platform' from which any rebranding initiative could begin. And perhaps rather than including all seven articles and every 27 amendments on one bill, it might be clearer to communicate each one - or include a summary or use a visual metaphor instead - across several bills of every denomination. Then occasionally interject those with bills including visual representations of various national achievements - man on the moon and so on - and hey presto we have a complete 'brand communication program' based on what makes this country great. A communication program that represents a set of beliefs and values that we all - more or less - adhere to and believe in. Wow! I'm really beginning to see the 'light.' Next stop Washington.

Filed under: Dollar

Andy Warhol's 1962 painting '200 One Dollar Bills' was recently sold at auction for  $43.7 million. That's about $218,500 per Dollar bill. Now lets put that along side our current national debt of $11.9 trillion and counting, which is equal to a value of $110,500 per citizen. Our current GDP is approx $12.3 trillion, or $88,788 per citizen. In other words we’re all contributing about $89,000 each towards paying off that national debt. Consequently the actual value of the Dollar we have in our pocket is worth about 80 cents. Although I’m not a mathematician.

 

Filed under: Dollar

Follow this link for the FULL financial picture - you'll be horrified. http://www.usdebtclock.org/

Filed under: Dollar

By: Eric_deCarbonnel

"... All the gold that has ever been produced would fit in a solid cube of about 19 meters on each side, and this cube is only expanding by about 12 centimeters a year (2%). Since the value and supply of gold itself are fairly constant over long periods of time, the main driver of gold price fluctuations is the ebb and flow of confidence in paper currencies. Rising gold prices are, therefore, a signal of a weakening currency, which is why governments hate them and try to suppress them."

CONTINUED: http://www.marketoracle.co.uk/Article14818.html


Please join me on www.TWITTER.com/s3d1t0r

Filed under: Dollar

When it comes to rebranding the US Dollar we feel we can easily beat the competition, especially when you consider the BRICs we’re up against: the Brazilian Real, the Russian Ruble, the Indian Rupee and the Chinese Yuan – it’s an easy win as far as we’re concerned. However, if we all just sit on our hands and do nothing, and keep coming up with lame excuses, eventually someone is going to beat US down.

         
Click here to download:
Our_Great_Rivals_A_Bunch_of_BR.zip (628 KB)

Filed under: Dollar

More posts about Buzz, viral, Guerrilla, social media, marketing 2.0, Word of Mouth Marketing, Advertising in http://www.juanmarketing.com/

Filed under: dollar

Let's face it, the US Dollar is heading towards an early retirement especially if the BRIC nations have their way. Thank God for the grand master of Origami, Won Park. Also known as 'the money folder,' Park seems to stand alone in his belief that the US currency still has some value – at least as an art material. By simply folding and bending Dollar bills, Park creates amazing life-like 3-d Origami sculptures of 'everyday' objects including cameras, butterflies, Chinese dragons, space ships and angry bears – literally anything that takes his fancy it seems. However, more recently Park has started working with a new medium, the Euro – obviously he's come to the realization that the Dollar's demise is imminent. You can view more of Park's work here.

             
Click here to download:
Martial_Art_Creating_Something.zip (308 KB)

Filed under: Dollar

Gui ;D says...

by Devin Coldewey - October 28, 2009

net_crop

Just an interesting visualization of the broadband situation out there. Statistics get a bad rap, probably because they’re always in spreadsheet form when they should be in an infographic. Click away for the full-size version.

netspeed

Uhhhh, Japan for the win.


Filed under: dollar

Moonraker says...

Where do so many emarketers begin (and so often come to a costly grinding end)?

I know. From my own experience I know only too well. We start (if that can even be the appropriate term) by finding something in our email one day that urges us to change our life, to fire our boss, to become a milionaire before lunchtime.

And we visit the webpage, and stare at the pictures of young anonymities beaming at their vulgar new motorcars, or their unbelievably distasteful new ''mansion''. Or lounging awkardly on some touristic beach below a palm tree while vapidly fiddling at a laptop computer.

And we read the text, and think, ''Can this really be true? Imagine if ..."

And the text reads our mind and says ''Yes, this is YOU. You WILL earn all these thousands every week. Guaranteed. See the hard evidence here in this genuine screenshot of a PayPal account.

And, as I once did, we rush excitedly off to pay. And then there comes the offer we can't refuse. (Now of course we know it's a ''come-on'' tactic called an OTO.) We think, woah, I've gone and spent all this money. Now they want even more.

But then we notice that the gazoodle we have already paid for is going to be no blinking use at all (no weekly thousands etc) unless we take this one-time-only special deal on web hosting (free domain name included). Oh ... Well ... Do I or do I not want to ''succeed online'' with my ''very own multi-million dollar turnkey web business''?

By now I am very anxious to ''succeed online''. I go for the hosting deal. To my further disquiet, when I hit the Pay button, I discover that this hosting deal depends on my taking a two-year contract. But - a free domain name! I have never had a domain name of my own, but I've heard how essential this is. Result? Enormous expense for a hosting package that I do not want, a control panel that I can understand no more than I understand Quantum Physics, and a thing called a ''turnkey website'' that sits inactively and uselessly in My Documents.

And, you know, it was only years later that I sort of got the notion of what that horrible term ''turnkey'' means. It remains fixed in my mind as ''turkey''. We have these powers of assocation, don't we?

Yup. That's my message to any who may be reading this post. Not so encouraging, is it?

* * * * *

But there are ways to earn money online by doing what I call in general ''web work''. The Web and the Internet form an entire virtual universe. The Web is truly global - without borders, easily accessible, and ALL LINKED UP.

Now those last words that I shouted so loudly are the key to everything online. So simple. Just that. No more and no less.

Right, friends (for that's what we are when we are all linked up), I'll say cheero for now. Next time I am going to map out a real, genuine way to get going in ''web work'' and start earning money online.

Stay happy, healthy, wealthy and cool (and beware of that cedit card),

Moonraker Dave, for Moonfeed.Net

Filed under: dollar