DDB Worldwide has released a paper to inspire planners to “unlock the simple, yet untapped”. According to DDB the best insights are the simplest ones – the ones that once introduced blend into our day-to-day consciousness with nary a ripple. A great read about insights!
...and it is telling you to buy a new car. ;-)
Not sure if this is legal... But I certainly appreciate the idea: DDB, Berlin lets people see exactly how far the money in their pockets could get them in a new VW Golf BlueMotion.
As indie artists we are all working to create some kind of a viral campaign in hopes of drawing attention to our music, heres Volskwagons latest viral hit posted on the 7th of October and already at 1.5 million hits hopefully you can draw some inspiration & ideas from the video.
